Customer Rating:      Summary: Great for Ideas and Inspiration Comment: This book is tiny, so you can take it with you wherever you go. It covers some real slick-looking sites, which will definitely give you ideas and inspirations. Before I begin working on a new eCommerce site, I flip through this book. For it's very reasonable price, I don't see why anyone wouldn't want to buy it!
Customer Rating:      Summary: Brief examinations of some of the coolest retail web sites Comment: While you obviously cannot copy the web site of another, the smart person closely examines what others are doing to look for the newest and coolest advertising features. For many companies, their web presence is the principal point of contact and the site must be eye-catching, informative and change over time. This book examines the web presence of seven companies:
*) O'Neill
*) Victoria's Secret
*) Sony ImageStation
*) IKEA
*) Agent Provocateur
*) Esprit
*) Canyon bikes
Each examination includes several high quality color images of pages on the site as well as a brief description of what the company does and some of how they do it. The descriptions are in English, French and German.
The remainder of the book is a set of two-page spreads of images of web sites the editor considers significant. If you are interested in the online styles some companies are using to present themselves to the world, then this book will help satisfy that interest.
Customer Rating:      Summary: Good book for inspiration Comment: A lightweight read with good insight and info on how the pro's create websites. Less of a how-to book than a detailed portfolio of interesting case studies including each firms design philosophy for their projects with tools used to build it and in some cases the number of hours it took to complete. (A real eye opener!) Worth the purchase price.
Customer Rating:      Summary: Graphics and text OK Comment: Very good book. After reading this, you'll know a lot more about web design. Graphics and text OK, not that small. Brief, easy to read, holds your attention.
Customer Rating:      Summary: Understand this is a garbage minibook with a decieving title Comment: I rate this a two because instead of learning how to design write and what works best for users, this book tends to just have very high end sites from large companies that look very cool. It does not delve into success rates, consumer behavior, or any of the details that should be mentioned when the topic of Ecommerce design comes up.
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