Spotlight customer reviews:
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Customer Rating:      Summary: A thin book with everything you need Comment: This book is excellent. It's very accessible and easy reading without being superficial. It's not a usability cookbook, it actually makes you understand its principles and gives you critical sense to analyze any website and see what's wrong (or right) with it.
I just couldn't find any negative points about the book.
Customer Rating:      Summary: eye-opening analysis Comment: I'm not a designer and I would by nature make many of the mistakes Krug points out in this great book. Krug's reasoning and reasoned approach that he presents in this book is invaluable.
Customer Rating:      Summary: Fantastic - Easy to Understand and Use Comment: This book on internet usability has not only changed the way I design websites, it has changed my thinking on many areas of life. The other day I was asked to review a print media item and I kept saying to the designer - "Don't Make Me Think!" The idea of designing easy to use, simple to understand websites is so simple that it is often overlooked. This is a fantastic read. I'm halfway through my second reading of it.
Customer Rating:      Summary: Mandatory reading for developing on the Web Comment: As it promises, Steve Krug's Don't Make Me Think: 2nd Edition, is a quick, but extremely usable, guide to Web usability and design. The book took me less than a day to read (less than 3 hours), but has become, in my mind, a requirement for even beginners (like myself) of Web design. Since everyone who develops for the Web should have some idea of design and usability, this book should really be a mandatory requirement for said work.
In short, there's no reason not to read this book if you're developing for the Web (writing content, programming, etcetera), or working with a team that does so.
Customer Rating:      Summary: Simple--Concise--Easy to Read Comment: As an owner of two online businesses I found this book to clarify and outline what most owners and developers fail to understand...which is usability / navigation of their sites..this book nails it. A must read for anyone involved in managing of paying for a web site. JLW.
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