Spotlight customer reviews:
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Customer Rating: 
Summary: Good web usability advice!
Comment: This is a quick and easy read which raises common sense issues about designing a site that makes visitors feel at ease with the navigation.
Customer Rating:
Summary: It's all Common Sense.
Comment: A concisely written and well-illustrated book. Each chapter has tons of screenshots of the various websites that were tested in visually showing you where the problems occur. This is a great practically web book, that it should be in your library no matter what level of web designer/developer you are...
In a Nutshell: The Book Contains two characteristics, 1)Usability of the page elements, 2) Setting up the necessary test focus groups.
Customer Rating:
Summary: Drives points home...for the luddite
Comment: First off, let me preface this by admitting that I am not a web designer or information architect expert by any means. I work in tech being a "jack of all trades" with internet applications where we are always strapped for resources (ie we don't have designers or web producers for this side project, all those resources are devoted to the cash cow at our company). At some times I'm an acting site product manager other times I'm a product marketer.
Steve Krug distills "everything you need to know" into a short book that is written colloquially and deals with real-life web team scenarios, and gives some really simple exercises for reviewing a website.
I especially appreciate his beginning most chapters with a real-life example (ie a designer vs a developer disagreeing about the use of a pulldown menu). This shows me he's been in the trenches before, and keeps me interested in what his solution is.
His chapter on how to run usability tests on a shoestring budget will help not only me (who'll have to run the tests), but also will provide a lot of background on scenarios where usability efforts tend to not take off within a company. Additionally he provides solutions on how to mitigate these excuses -- he's about how to get things done, not about theorizing.
Thanks Steve - another new fan has joined the fold.
Customer Rating:
Summary: Required Reading for Web Professionals
Comment: This book just tells it like it is. Steve Krug gives you some of the best experience he has as a usability expert for the bargain price of this book.
It is easy to get wrapped up in debates about how to organize a website. This book acknowledges that many of these debates are based on personal preferences rather than real-world usability data.
If you pay attention to this easy-to-read material and exercise it on your websites, you will improve your vistors' experience and opinion of your site.
Customer Rating:
Summary: What They Said...
Comment: Not much too add beyond what many of the other reviewers have said, except that it was a real pleasure to read such an approachable book, and get so many good ideas in such a short amount of time. Note: this isn't a book about theory. It's about what works and doesn't work in practice and that's it. Krug gets right to the heart of the matter on every point. If you're looking for detailed discussions of web design techniques and why they're good or bad, this is not the right book for that.
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