Spotlight customer reviews:
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Customer Rating:  
Summary: If you are the big fan, it's ok to buy
Comment: Steve Krug clearly state the the 2nd edition will not change anything that much. He just add more 3 chapters with the reason that the heart of web usability isn't change from the last decade.
The philosophy of 'simply is the best', 'Nice and clean' still working for the interface design business. If you are the big fan of Krug, it's ok to buy it. It still be the classic book for web usability. Actually, I will give the rate only 3 stars, but I add 1 more for the effort of Krug who try to add 'something new' on this edition.
Well, I shouldn't buy the 2nd edition since it should contains the new thing more than this. I expect more new things in the 2nd edition. (Like 'Information Architecture for the WWW' revised their own book in the 2nd edition.)
Customer Rating:
Summary: Nice approach
Comment: A simple and direct book, with much fun and excellent examples, prominence for the illustrations of the book that speak by itself. The author was very happy in the approach, isn't a book for consultations, is a book to read one or two times to understand the message and apply in all of your projects.
Is an excellent book, of fast and easy reading. Moreover, the author places all of points with great knowledge of cause and demonstrates that the obvious not always is so obvious.
An excellent introduction to usability in web, shows how to realize usability tests and how to deal with situations where you is forced to make what you knows that's wrong.
Customer Rating:
Summary: This book is to a web designer what a gun is to a soldier
Comment: Don't Make Me Think: A Common Sense Approach to Web Usability is to a web designer what a rifle is to a soldier.
If you've ever been involved in building a web site that will serve as the virtual world shingle for a corporation or government entity, you should have had this book with you during the project. Get it now if you'll be building such sites in the future.
Web sites don't become popular because someone in a meeting says, "Woudn't it be great if..." They become popular because they are focused and usable. Don't Make Me Think takes you step by step through the process of making a web site focused and usable. Once your web site is focused and usable, you will find that your web site will attract the only thing that justifies pouring your heart and soul into a web site - an audience.
If you build it they will come was a very popular moniker in the 90s. It isn't true. It should be, if you build it right, they will come.
The premise of this book is that if you make people think too hard about finding something on your web site, they'll go away and they won't come back. So if you are interested in having people come to your site and then come back for a second visit, this is the right book. I won't tell you what the author tells you about the logic behind keeping visitors. What I will tell you is that Don't Make Me Think follows its own rules. The book is superbly designed. It's full of practical examples of what works and what doesn't. It answers important questions like are we really asking the right questions? It's good. Buy it if you need help building a web site that will actually keep people interested in the content of said web site.
Customer Rating:
Summary: This book put me on the right track for web design.
Comment: If you are interested in doing a good job at web design for your web viewers, you must read this book. The information in it is extermly valuable. It is also presented in a easy to understand and entertaining way which doesn't hurt! If you are only interested in showing off your skills and don't care much about what your web users think, don't bother with this book.
Customer Rating:
Summary: Required Reading
Comment: I purchased Don't Make Me Think! as a required text for a university unit in Web Usability and I can now see why it's required reading. Krug's common sense guide to web usability points out the obvious and the not so obvious when it comes to designing with the user in mind. Though it's several years old, the content is still highly relevant.
With loads of examples (including our beloved Amazon - see "If you love Amazon so much, why don't you marry it") of what works and what doesn't work and techniques for usability testing, right down to sample testing scripts, this book provides cost effective ways to ensure your website designs are user friendly.
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