Customer Rating: 
Summary: Great Message, Krug Practices what he preaches
Comment: This is a great book. People should be tested over this book before being allowed to use web editing software. The one-liners really sink in and reinforce the basic ideas of usability. As Krug says, "This isn't Rocket Surgery".
Customer Rating:
Summary: A must-read for any developer, newbie or veteran
Comment: I have been developing websites professionally for four years now, and have thumbed through quite a collection of references on usability and "good design". None of them come close to matching Mr. Krug's message of a simple common sense approach.It's easy for us to get too close to our work and lose sight of the fact that 85% of the site's visitors will be brand new to it, and will leave as quickly as they arrived if they cannot find what they want right away. Mr. Krug does a fantastic job at providing examples and melds that with his extensive experience in the field of usability and mixes in a healthy dose of wit to make it go down nice and smoothly. It reads pretty quickly and to-the-point, which is very important for those of us who want to get back to work and apply this newfound knowledge. Brevity seems to be all too uncommon in technical books, and yet that is where it is most appreciated! So yes, much of what he writes may be common-sensical in retrospect, but at the same time it is highly relevant, as we all tend to forget what it was like to be a 'net newbie from time to time, and it is nice to be reminded.
Customer Rating:
Summary: An Essential Resource
Comment: If you are designing for the Web, you must read this book. It's very easy to read, you will refer to it again and again, and you will save many hours of work.
Customer Rating:
Summary: You're a pro, now act like one!
Comment: If you're thinking of purchasing this book, your likely a seasoned veteran in web design. However, it is also likely that you're going to learn some new tricks and make the world (wide-web) a better place in the meantime. I highly recommend this book because you're not as good as you think you are.I read this book in a few days, cover-to-cover. It's a quick read because it's not full o' fluff. Save the rest of us and read this, quick!
Customer Rating:
Summary: finally a usable book on usability...
Comment: In a world of overinflated designer egos and concomitantly overinflated books on usability, Krug's minimum opus is very refreshing. Krug successfully elucidates some situations in which simply copying [website] and [website] is not the best course of action. Five stars because it is a bright spot in an otherwise bleak landscape.
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