Customer Rating:      Summary: Brief, yet somewhat light content Comment: Steve knows how to be brief. One of his points is something like "Remove 50% of the words." (I've borrowed the book now so I can't verify). But on some cases his briefness makes this book look like it lacks some content, especially compared to Jakob Nielsen's books.
Customer Rating:      Summary: Steve Krug's Mother must have reviewed this book! Comment: Anyone in the web design business who doesn't already know the basics that are in this book is in the wrong business. I'm disappointed because I thought I might learn something new about web design and usability. This is the same old ugly thing. And lets face it most web sites are pretty ugly. They usually try to look like Yahoo or something like that because the whole idea is to grab investment money. Why do Martha Stewarts magazines and books look so terrific and her website is so ugly? Why does Target do such fabulous television ads but when you go to the website it doesn't even look like the same company? I'm tired of these ugly, crowded sites complete with tiny little postage stamp pictures, vile web safe colors, and silly banner ads. I want to see something intelligent and beautiful for a change, and I know I'm not the only one. Steve Krug is obviously part of that "Web Design" group. Same old thing, same old people. The really talented graphics, advertising and media people are obviously not yet as involved as they should be in web design. I'm certain if they were we would be seeing more spectacular presentations. I think Steve Krug got all of his friends to write five star reviews on this book. They obviously subscribe to the same boring philosophies. Why doesn't somebody create something clever and beautiful for a change, the way they do in television and print media land? That's a book I would buy.
Customer Rating:      Summary: Great Book Comment: This book is a must have for anyone who does web design/development. A lot of technical developers often have problems figuring out why their target users get confused. This book explains why people get confused, and how to avoid common mistakes.
Customer Rating:      Summary: Highly recommended Comment: This book is deffinantly worth having, but don't take it as the bible. It's humor is fun, and it doesn't take a huge time investment to read.
Customer Rating:      Summary: this is what you want. Comment: what does this book teach you.. you already know how to build great sites, and how to restrain yourself to that inate ability. all you need is the "rules of design", which I think someone posted in a review, because those are the principles you'll remember and walk away with.. buying the reading the book really only serves to make you believe in the value of those principles. it's kind of slow reading because it tries to stretch out these principles over what is still in the end a short book..
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