Spotlight customer reviews:
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Customer Rating:  
Summary: Excellent Flex 3 Learning Book
Comment: 'Learning Flex 3: Getting up to Speed with Rich Internet Applications' is a great guide for anyone looking to learn or improve their Flex 3 skills. A collaborative book between O'Reilly and Adobe, this text is a perfect buy for anyone that wants to get their feet wet with this new and exciting technology or just needs a refresher in the basics of how to build Web 2.0 applications.
The Flex platform is perfect for building self-contained apps which are netcentric, modern and efficient. If you are looking to build a new web app you owe it to yourself to take a look at this technology and this is the perfect first step to take!
**** RECOMMENDED
Customer Rating:
Summary: Excellent for beginners
Comment: Learning Flex 3 is an excellent resource for beginners who know nothing about Flex. Please read a detailed review of the book I posted online at RIA Revolution -- [...]
Customer Rating:
Summary: Excellent intro - well worth it to get up to speed on basics, quickly
Comment: Well worth the price - for anyone learning Flex 3 and needing a good well rounded book that answers a lot of essential questions. A great find, easy to read, to the point, clearly written and the examples work exactly as you'd expect. A very satisfying read indeed.
Customer Rating:
Summary: Good choice to get your feet wet with Flex
Comment: The first thing that stood out is that it's in color! I love color, especially for technical material it adds a whole extra dimension to the medium and another vehicle by which to communicate. Obviously in code listings it makes the code easier to visually digest and mentally break down what you're seeing, and with screen caps color is so much more appealing.
The dimension of the book is wider that normal, which gives the book an extra wide gutter that the publisher is able to leverage. And leverage they do by making use of it for an assortment of side bars, notes, tips, and blurbs.
So aside from the aesthetics, content of course is the key. The book is aimed at beginners who don't necessarily have any sort of programming background - so the audience that this book would appeal to includes anyone interested in learning more about Flex and if it's the right fit for them; as a quick read (only 304 pages) you can blast through this book in a short amount of time.
Who might those people be? Developers wanting to test the waters with Flex because they had heard good things about it, Flash or Web media designers thinking about getting into the development side of things with Flex, and management level folks looking to explore new opportunities and want to get a barometer reading on what it would take to get into Flex, etc...
The writing style is fairly casual, and you feel like the author is talking to you (as opposed to the feeling of a manual). I think the author does a pretty good job at keeping things high level with enough meat to make the reader feel they're actually being productive as they work through the examples.
So I'd recommend this book to someone who wants to get their feet wet with Flex - someone who may not be fully committed to Flex at this point in time and doesn't want to invest a ton of time yet.
* Difficulty Level: Beginner
* Range of topics: Moderate
* Depth of topics: Light
* Development experience needed: None
* Reading Speed: Fast
* Writing Style: Casual
Customer Rating:
Summary: Excellent book for starting Flex
Comment: I was beginner to Flex and went through different books and adobe document (excellent & highly recommended for reference). Now after going through the book I feel it is perfect for someone who want to learn Flex (coming from Java or anyother OO language)
It is very well organize plus color text makes it very easy to read (color text is my favorite).
In my opinion must read for beginner who come from Java background (myself)
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